This project was all about advertisements and media. The big question we are trying to answer is how does the things we see, hear, and read influence us. And even though we haven’t really got to fully answer that question we have done many other things. To start we did the launch activities but sadly i was away the first three days of this  project so i can’t really tell you what happened though i know for a fact that they did some similar thing that we did on the last project for example they put what they needed to know on  sticky notes and what they already knew on different sticky notes just like what we did on the last project. 

The 1 milestone I also away for though i still did it, only a few days later.  For this milestone we had to write a paragraph about an apple advertisement called Welcome Home.  For this paragraph i had to describe what the message was and how they got that across along with who it was for. I believe I did well on this one.  I earned a sun emoji. I enjoyed watching the advertisement.

The next main activity was Milestone 2. For this milestone, we wrote another paragraph, but this time it was on a historical piece of media. In this paragraph we had to answer the five key questions along with explaining what I thought the message was, who the target audience was, and who made the advertisement. I also earned a sun emoji on it.  I wish I had written down the five answers because I voice recorded my answers. Because of this the teachers could not see it and thought I did not do it! At the same time, voice recording saves me a lot of time.  Now I know how to make it so the teachers can see it.

The last milestone that we have done so far is Milestone 3. In this milestone we also had to choose a piece of historical media.  This time the piece of media had to be an advertisement. In order to write a paragraph on this advertisement we had to learn about the techniques and appeals that people use when they make advertisements. We did that in class. In our paragraph we needed to write about two to three techniques and appeals that the ad uses to catch people’s attention.

All of these milestones were leading towards the end product which was creating an advertisement for a Deep Cove Business. My group chose DCM as our business to do the ad on. In order to be able to create an ad fro them we had to do an interview with them. This is where we ran into our first problem!!

DCM did not answer our calls.  The person we needed to talk to did not contact us and seemed to be away.

One week later, we finally visited their business in person.  We did the interview. In this interview we asked Brandon an employee there, 5 questions about DCM and what we think the ad should look like.

The next day we reflected on the information and started our own individual drafts.  For my first draft, I looked at their past advertisements and tried to make mine based on what they liked before. I will say that I didn’t love my first draft. It didn’t;t seem to fit the DCM theme but as I did different drafts I got better and understood more about what I had to do. 

After every draft we created our group would have time to critique each other’s. They always said that it was too colourful and didn’t fit their past advertisements. I changed mine from portrait to landscape and adjusted the colour. I liked mine but it was different from the rest of my group.

One of the main problems that my group faced was when my group had to do our first group draft. Most of the boys in my group wanted to do their own thing and didn’t’t want to listen to other people’s ideas.  A few of them didn’t listen to the teacher’s instructions. Because of this, it took a long time to finish our first group draft. I did not think we would get them done in time. My group said I was too bossy and I sorta agree…I can be bossy. HOWEVER, I do believe that they needed to pay attention a little more so they wouldn’t keep asking me what we were doing when the teacher had just explain it i minute ago. Our first group drafts looked like this.

Right now, we are working on our latest group draft.  It is due tomorrow morning. We plan to meet before school to make sure can finish it on time.