Summative reflection time!
Finally, the end! Hopefully you have read my earlier post on my reflection so far. If you haven’t read that, I would suggest you go read it before you finish this. My previous reflection was based on the technical aspect of the process of creating the individual advertisement drafts.
But wait, what about the DRIVING QUESTION?! Ah yes, the driving question. “How does what we hear, read, and see influence us?” Where to start, where to start? Advertisers use a variety of techniques to engage their target audience in buying something, doing something, going somewhere, supporting something or someone, etc. All ads we see are created to catch the attention of a specific group of people. Sometimes media uses something that you can relate to to influence you. You can also be subconsciously influenced if you don’t recognize the appeals that you are connecting to. In my opinion, I think that in this case, ignorance is not bliss and that it is better to be aware of how you are being influenced. That I guess is the answer to the driving question.
All of the project was basically ramping up to milestone 6, the final advertisement!
“Wow!” “Oh my goodness really?” “That’s so cool.” “Yayyyyyy!”
But seriously, north groups were scrambling to get the best collaborative advertisement finished and sent to the business ASAP. We had to take all of our feedback that we have received and refine it all down to one amazing advertisement that is ready to be seen by the public eye. Are you ready to see my north groups ad? Drumroll please! *Cue dramatic drumroll*
I learned a lot about advertising in this project and how media is used to influence me. I know that I have gained knowledge that I will carry with me for a long time.
Thank you for reading my post and I hope you enjoyed!
As always, Brooke.